What is a cookie?
A cookie is a text file that stores data collected from a web browser while you are browsing a website. Inherently, cookies are useful for storing user data and remembering user preference based on each individual cookie session. However, sometimes cookies become illegal if commercial sites don’t offer users to consent cookie tracking. This is largely illegal in Europe, because the regulators, citizens and habitual residents in Europe are all very big on GDPR data collection compliance. This why no matter which jurisdiction you are is based in, GDPR compliance is critical to your business operations. And now we’ll talk about different types of cookies and how they work. Read More
Many site builders offer free trials to attract end-users in today’s SaaS market place. Eventually 94% site builders want their end-users to upgrade to premium monthly plans. Web Builders’ pricing model align with SaaS (Software-as-a-service) to entice users pay monthly retainers for web hosting, advanced integrations with third party software and UI support. Read More
Looking to invest in powerful domain names to reinvent your brand? Or planning to launch a new business? We have 7 best recommendations for you. Before we introduce you to the best domain registries in the US and EU, let’s talk about how the IANA and domain registries work. Learning about global institutes will help you better understand how registrars work and your position in the value chain, as a domian name buyer or re-seller. Read More
Tired of tinkering with Illustrator to design your own vector graphics? Want to get pre-designed icons without worrying about artist copyright laws? Font Awesome is the right source for you.
Font Awesome is an icon font designed for developers and designers alike. Embed the code onto any website and code editor. To access the vector gallery, go to fontawesome.com Read More
Photoshop is the industry standard for digital arts design, raster graphic edits and manipulation. Although there are many free open source software alternatives such as GIMP, Krita, Paint.NET, and Pixlr, Adobe Photoshop is the best software for professionals. We’ve outlined the latest functionalities and features in each graphic manipulation software. Read More
Are you marketing to EU consumers, enterprises, and SMBs? Thinking of sending bulk emails to Europeans? Whether you are a business entity established within the EU or outside of Europe, the regulator can enforce GDPR laws under the grounds of your business entity controlling the storage server and processing data or facilitating data processing from European consumers and/or companies. Read More
Do you use email marketing to promote products and services? Are you selling to American companies? In America, the CAN-SPAM Act specifies commercial emails can be sent until recipients request to stop receiving further email communication. Once recipients filed an unsubscribe request, marketers should respect and honor the opt-out requests promptly. Read More
Looking for a simple self-hosted e-blast server? Mailtrain is a single sign-on LDAP mail delivery management system that allows you to schedule emails, create simple newsletter campaigns, and encrypted GPG messages. It also has powerful built-in template editors (Masaico & GrapeJS). To setup MailTrain, it requires a VPS (Virtual Private Server) and an email gateway to facilitate the inner workings in MailTrain. Read More
Want an e-blast to generate more prospects for your sales team? Whether you are planning to send emails to active clients or dormant contacts that need to be reactivated, it’s important to configure proper Mautic emails settings to ensure prompt delivery. Read More
Enterprise marketing automation and CRM system have been around for almost 20 years. Looking at the market landscape, we witnessed a number of IPOs and acquisitions of the venture-backed companies in the martech industry. While HubSpot and Salesforce continue to offer leading SaaS solutions for inbound marketing and sales. Read More
Ever since Mautic’s lead scoring have been debuted, automators are intrigued by how contacts interact with smart content and campaign emails. As MarTech becomes a vital interest for enterprise marketers, we are excited to implement a scoring system to further enhance lead scoring and attribution in Mautic. Read More
Many businesses attempted to cobble content together, but it can sometimes be insurmountably challenging. Delegating and motivating employees to write content becomes a daunting task, because employees show up at work uninspired to embrace new ideas, and reluctant to learn more to improve their industry knowledge. Read More